Journal Articles
School competition in Hong Kong: A battle of lifting school academic performance?
EdLink- School competition in Hong Kong: A battle of lifting school academic performance?
- Emerald Publishing Limited
- 2019
-
- Hong Kong
-
- 1997.7 onwards
-
- Secondary Education
- Under-examination of the notion of competition between schools has created a considerable asymmetry between the reality and the literature of schooling. Therefore, this study investigates the validity of school competition and verifies the propositions regarding the effects of school marketing practices in literature, particularly DSS and aided schools in Hong Kong. It tests the relationships between student intake and school academic performance and school marketing practices. It also compares the pattern of the relationships between the Direct Subsidy Scheme (DSS) and aided secondary schools. Secondary data from 441 secondary schools were retrieved from a popular secondary school admission magazine in Hong Kong and from the schools’ websites. Hierarchical regression analysis revealed that the school’s academic performance was positively related to discretionary student intake. In addition, marketing school academic performance, but not marketing school features, was positively related to student intake. Lastly, it was found that marketing school academic performance intensified the relationship between the school’s academic performance and student intake in aided schools but not in DSS schools. The results were interpreted as demonstrating that school competition in Hong Kong is a battle of lifting academic performance. Copyright © 2019 Emerald Group Publishing Limited.
-
- English
- Journal Articles
-
- 0951354X
- https://bibliography.lib.eduhk.hk/en/bibs/e2082d0d
- 2019-06-06
Recent Journal Articles
Fostering non-aviation undergraduates’ aviation literacy in an online aviation laboratory: Effects on students’ perceptions, motivation, industry optimismJournal Articles
Design and validation of the AI literacy questionnaire: The affective, behavioural, cognitive and ethical approachJournal Articles
Empowering student self-regulated learning and science education through ChatGPT: A pioneering pilot studyJournal Articles
Using digital story writing as a pedagogy to develop AI literacy among primary studentsJournal Articles
Business (teaching) as usual amid the COVID-19 pandemic: A case study of online teaching practice in Hong KongJournal Articles
Augmented reality book design for teaching and learning architectural heritage: Educational heritage in Hong Kong Central and Western DistrictJournal Articles
Physical activities in Hong Kong kindergartens: Grade-level differences and venue utilizationJournal Articles
Gaining or losing momentum? The perceived educational role of university student hostels in Hong Kong from 1980 to 2020Journal Articles