Journal Articles
International marketing Internet in the classroom (IMIC): A global approach to the group case method
EdLink- International marketing Internet in the classroom (IMIC): A global approach to the group case method
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- Fish, Kelly E. Rhodes College, USA
- Martinez, Carlos Ruy Graduate School of Business and Leadership (EGADE), Instituto Tecnologico y de Estudios Superiores de Monterrey (ITESM), Mexico
- Santillan, Roberto J. Potificia Universidad Catolica de Chile, Chile
- Brazell, Jeff D. University of Sydney, Australia
- Marketing Education Review, 8(2), 75-82, 1998
- CTC Press
- 1998
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- Hong Kong
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- 1997.7 onwards
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- Post-Secondary Education
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- English
- Journal Articles
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- 10528008
- https://bibliography.lib.eduhk.hk/bibs/4bb43582
- 2010-11-24
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