Two-hundred-and-ninety-nine Chinese secondary school teachers in Hong Kong were assessed on their endorsement of counselling values using a 19-item self-report checklist, and on their perceived self-efficacy towards helping using the 10-item Schwarzer-Wegner scale. These teachers were found to share the same counselling values as counselling psychologists. They prized most highly the humanistic counsellor qualities, followed by counselling practice with a preventive, developmental and holistic perspective. Their relative endorsement of scientific values suggested that they were not resistant to the promotion of empirically supported and evidence-based treatment approaches. Teachers' self-efficacy towards helping was also predictable from endorsing values related to interpersonal relationships and diversity in counselling practice. Implications of the findings for improved counselling training for teachers are discussed. [Copyright of Counselling Psychology Quarterly is the property of Routledge. Full article may be available at the publisher's website: http://dx.doi.org/10.1080/09515070500304474]