Based on a qualitative analysis of a group of parents' perceived outcomes and experiences in a parent education program in Hong Kong, this paper discusses how a transformative approach provides a new frame of reference from which to explore the new directions of parent education. The research findings suggest that parent transformation can be achieved in numerous ways comprising consciousness raising, growth facilitation, life integration, relationship enhancement, support generation and community building. The findings provide a knowledge base for an investigation of its applicability. They also offer reference materials to guide other parent education practitioners in applying the transformative approach in actual practice. [Copyright of Journal of Social Work Practice: psychotherapeutic approaches in health, welfare and the community is the property of Routledge. Full article may be available at the publisher's website: http://dx.doi.org/10.1080/02650533.2012.732046]